Marketing Executive - Loyalty Programs

• Collaborate with creative teams to develop and execute marketing campaigns across multiple channels, including email, social media, and PR, and share insights with other markets.
• Manage CRM system to segment customers, plan email campaigns, and track leads generated from marketing activities.
• Oversee Portugal marketing report to ensure accurate tracking of marketing metrics.
• Develop target lists for each campaign and monitor lead follow-up activities.
• Draft press releases for ongoing campaigns and maintain the TLC website with fresh content to support lead generation.
• Cultivate relationships within the marketing industry, focusing on awarding bodies and B2B press outlets, and manage award submissions.
• Provide support for telemarketing efforts, social media account management, competitor analysis, and quality assurance checks for marketing materials.

• Degree in Marketing
• Innovative and visionary mindset
• Self-assured with a proactive approach to driving improvements
• Proficient in project management and organizational skills
• Excellent interpersonal skills, inspiring others and fostering teamwork
• Skilled in Microsoft applications, including PowerPoint and Excel, with familiarity in business social channels.

Michael Page