Product Marketing Manager (Remote Europe)
- Portugal
- Permanente
- Horário completo
- Develop and execute integrated marketing campaigns to drive user acquisition, engagement, and retention.
- Transform market insights and customer feedback into clear messaging and positioning for multiple audiences.
- Plan, launch, and optimize acquisition and lifecycle campaigns using tools like Google Ads, Meta Ads, email marketing flows, and in-product activation.
- Design and run rapid marketing experiments, track key performance metrics, and adjust campaigns based on data-driven insights.
- Collaborate closely with Product, Design, and Engineering teams to prepare launches, measure adoption, and optimize the user journey.
- Produce high-converting copy and marketing materials, including landing pages, ads, and email campaigns.
- 4–6+ years of B2B or B2C software marketing experience with proven success in product launches, positioning, and adoption.
- Strong expertise in audience-based positioning and messaging derived from customer interviews and feedback.
- Hands-on experience with acquisition campaigns, lifecycle marketing, and analytics platforms such as Google Analytics 4, Mixpanel, or Amplitude.
- Ability to write and execute marketing experiments with clear hypotheses, success criteria, and iterative testing.
- Excellent copywriting skills for digital campaigns, landing pages, and in-app messaging.
- Strong collaboration and communication skills, comfortable working cross-functionally in a fast-paced environment with a bias for action.
- Comfortable working within CET-friendly hours and managing multiple priorities with clarity and precision.
- Competitive salary with growth bonuses tied to conversion and user growth metrics.
- Equity ownership in a pioneering AI vacation rental platform.
- Unlimited access to premium design software, AI tools, courses, and industry conferences.
- Direct impact on revenue and user experience with measurable outcomes.
- Opportunities to tackle cutting-edge AI-human interaction challenges.
- Growth-focused team culture with high collaboration and emphasis on measurable impact.
🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience, and achievements.
📊 It compares your profile to the job’s core requirements and past success factors to determine your match score.
🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role. Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.Thank you for your interest!#LI-CL1