Email Marketing Campaign Specialist

• Work with the company´s brands to create email, push notification and SMS campaigns based on previously defined strategy
• HTML creation based on templates including revising, and making changes/corrections when necessary
• Implement database segmentation on email marketing tool
• Design customer journeys according to the guidelines provided by the brands
• Create A/B tests in order to improve engagement and therefore, deliverability
• Monitorization of campaigns and creation of KPI reports
• Ensure campaigns' deliverability using email marketing best practices and analyzing KPI's
• Build effective relationship with internal and external international stakeholders

• Bachelor or master's degree in Marketing, Digital Marketing, Communication Design, Design & Multimedia, Information Management or similar;
• Proficiency in English (spoken and written);
• Experience with any tool of Email Marketing (eg. MailChimp, RDStation, E-Goi, Adobe Campaign, Salesforce Marketing Cloud, Eloqua, etc.);
• Knowledge of HTML or CSS;
• Ability to quickly learn new technologies and working methods;
• Good analytical skills;
• Knowledge on Marketing Automation/Creation of customer journeys (is a plus)
• Passion for the Digital Marketing field.

• Direct job contract with Nestlé.
• Competitive salary and annual bonus according to your performance.
• Flex Benefits - you can chose what benefit is more suitable to you.
• Hybrid work schedule (Linda-a-Velha).
• Career progression and possibilities for International Career.
• Initial and continuing training.

Gi Group