
Senior Specialist, Product Management
- Lisboa
- Permanente
- Horário completo
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.Overview
The Services organization is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services.Within Services, the Marketing Services business is a product-centric organization focused on developing, commercializing and enhancing differentiated offerings that leverage data and marketing technology to accelerate clients’ marketing performance and business outcomes.We are looking for passionate and talented professionals, who share our vision for data-driven marketing products to join us and take a leading role in shaping the growth of our team.All About the Role
- Develop analytical frameworks and objective measurement strategies for marketing products & services
- Measure impact of marketing enagagments leveraging range of data science techniques
- Idenfity opportunities to scale volume of measurement execution for marketing engagements via productionalizing models, building dashboards, etc.
- Communicate key insights from analyses, experiments, and data products to stakeholders
- Share data-driven best practices to optimize future marketing engagements
- Strong understanding and fluency in marketing sciences: proven ability to leverage technical expertise to optimize business performance
- Demonstrated track record of applying statistical modelling & machine learning techniques such as: Decision Trees, Random Forests, Gradient Boosted Machines, linear/logistic regression, deep learning or unsupervised problems such as clustering and dimensionality reduction
- Advanced skills in SQL and Python is essential, including subsequent applications with propensity modelling, recommender systems, attribution models, user segmentations, etc.
- Excellent communication & influencing skills – proven track record of driving adoption of data-driven recommendations and articulating technical outputs to non-technical audiences
- Collaborative & highly relationship-oriented
- Strong Project Management skills
- Global mindset – ability to be an effective & empathetic partner across regions/cultures
Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must:
- Abide by Mastercard’s security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.